Six Tips to Maximize Your Influencer Marketing Solutions

Brands have embraced influencer marketing and are now collectively spending billions of dollars a year on influencer marketing campaigns. But despite the spend, many brands aren’t realizing influencer marketing’s full potential. Here are six things brands should do to ensure that their influencer marketing campaigns are successful. 1. Do due diligence Big brands are cracking…

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4 Tips to Increase Back to School Sales Ahead of Time

Back to school season is a significant time of year, especially for parents of school-age kids, but it has a certain place in everyone’s memory. Chances are, you can still remember how it felt to go back to school with a new backpack and lunch box and new back to school clothes — the truth…

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SEO Tips for Low Budget Marketing Firms

Expensive marketing techniques and tools don’t necessarily provide best marketing solutions for businesses. SEO services act as the main marketing component for digital marketing services in the USA. But, still many companies including start-up businesses don’t effectively use SEO services because they don’t have elaborate budgets. However, search engine optimization (SEO) is quite cost-effective as…

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Tips to Spark Local Awareness Around Town This Summer

There’s always need a big celebrity or big-name press coverage to make a big impact. While those components can be part of your overall communications mix, often the key to success lies in reaching audiences where they already are – at the local level. After all, whether you’re a local organization or have a national footprint, at the…

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5 Father’s Day Marketing Tips to Get in Front of Today’s Dad

Here is a heads up for this year’s Father’s Day, it is on Sunday, June 17 (in case you forgot). And if your business is looking to market to dads, MDG Advertising has released a new infographic which points out why you shouldn’t overlook this demographic. While Mother’s Day gets more attention (and deservedly so),…

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6 Tried & True Small Business Marketing Tips to Heat up the Summer

Spring quickly gave away to summer, and with great weather comes great opportunities for marketing and branding your business. Depending on the industry, some small businesses find that summer brings a seasonal lull in sales and general business activity. Others find that the warm weather causes business to heat up the summer. Either way, you…

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